Milan, 15 May 2017 - Food is not just a product. It is also, and above all, a question of sharing. And there is no more rewarding way of experiencing this than to use it to give a helping hand to those who need it most.
That is exactly what TUTTOFOOD did once again this year, by rounding off last Friday at fieramilano with TUTTOGOOD: an initiative that, at the end of the event, collects perfectly preserved food that has not been in contact with the public and gives it to the charity partners, Banco Alimentare and Associazione Pane Quotidiano, to be distributed through their centres to people in socio-economic difficulties.
A show like TUTTOFOOD, with its 2,850 exhibitors and over 500 events including many cooking shows, demos and food tastings, offers a unique opportunity for the large-scale implementation of Law 155/2003 (the so-called "Good Samaritan Law"), which rescues foods such as ready-meals (as long as they are stored between 0 and 4 degrees), packaged products (salami, cheeses, etc.) not previously offered to the public, baked goods (bread, flans, desserts, etc.), fresh fruit and vegetables, and canned goods in good condition.
Following the success of the EXPO edition, TUTTOGOOD garnered extremely broad consensus among exhibitors, enabling the collection of 13,000 kg of food, including mixed fresh produce (1450 kg), dry foods (6500 Kg), drinks (750 kg,) frozen goods (730 kg), cold cuts and vegetables.
Pursuing the spirit of the 2015 Expo, the fight against food waste has been one of the leitmotifs of this edition, not just in terms of the specialist events that took place during the show, but also through the involvement of the 48,000 citizens and tourists who took part in the Week & Food fringe events that took place in Milan, and through awareness-raising initiatives such as the foodie bag - an eco-chic and 2.0 version of the doggie bag - distributed by a selection of Milanese restaurants during food week.
According to a report by the Barilla Center for Food & Nutrition and by the Thompson Reuters Foundation, Italy wastes about 110 kg per capita of food every year. However, this situation is improving, and, thanks to the Good Samaritan Law, our country has scored 100 out of 100 in its policies for the fight against waste.
The seventh edition of TUTTOFOOD will take place at fieramilano from 6 to 9 May 2019.
For more information: www.tuttofood.it, @TuttoFoodMilano, #TUTTOFOOD2017
Fiera Milano Press Office
Rosy Mazzanti – Simone Zavettieri