Why Visit

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Lots of good reason to visit FRUIT&VEG INNOVATION

  • An unparalleled collection of synergies within the broader scenario of TUTTOFOOD, with a highly organized and qualified product and service offer where product traceability and certified provenance testify to the industry’s attention to consumers.
  •   A comprehensive display focused on innovation-oriented products, packaging, logistics and services. A chance to learn about cutting-edge solutions and develop new sales strategies
  • A mix of tradition and new trends:  a new concept evolving from a traditional exhibition to a place of relationships and experiences, where fruit and vegetable products combine with the latest evolutions in food&beverage
  • An event moving the interests of industry players and capable of providing support to the entire industry. The showcased products and services stimulate the distribution industry to view fruit and vegetables as a way to bring increased value to the point of sale.
  • An exhibition that will also place emphasis on the consumption of organic fruit and vegetables, Through the synergy with TUTTOFOOD and the partnership with Federbio.
  • A calendar of meeting and courses showcased inside the “Nutrition Area” in cooperation with medical and scientific associations, featuring speeches by nutritionists, dieticians, wellness operators whose expertise will contribute to the goal of presenting the many benefits of fruit and vegetable products.



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    Fiera Milano SpA
    P.Iva C.F. 13194800150
    All right reserved
    S.S. SEMPIONE 28 - 20017 RHO (MI)


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