ASSICA - Cured meat consumption in Italy: data, trends and news from the market

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Fiera Milano, Rho
08-11.05.2023

ASSICA - Cured meat consumption in Italy: data, trends and news from the market

10/24/21 h 17:00 - 18:30

An in-depth analysis of the deli meat sector, from an economic and commercial point of view in the world of distribution: ASSICA, in collaboration with the IRI research institute, presents an extensive report on the current market dynamics concerning one of the best known products of our tradition. From the impact of PDO and PGI protected products to price trends, from the role of promotions to a focus on how purchases are oriented and how the offer of sales outlets is changing.

 

SPEAKERS:

MARCO LIMONTA (IRI)