"I'll be there": international buyers tell us why they will come to TUTTOFOOD

Fiera Milano, Rho


"I'll be there": international buyers tell us why they will come to TUTTOFOOD

Meet your business partners in person, find new ones, and above all discover new quality products and new trends. These are the main reasons to come to Milan.

Quality and confirmation of internationality will be the guiding stars of the next edition of TUTTOFOOD, to be held at fieramilano from October 22 to 26, simultaneously with HostMilano, the world's leading hospitality and away-from-home exhibition, and MEAT-TECH, the reference event for technologies for cured meats, meat and ready meals.


And if, more than in any other sector in the Food & Beverage industry, it is important to see in real life and touch with the hands, or rather, taste the products, the international buyers who are confirming their presence in increasing numbers testify that TUTTOFOOD 2021 will be a "no-miss" event for operators, placed at the best time of the year to take advantage of the momentum of recovery and in a location like Milan, now one of the world's food capitals, which is rapidly returning to pre-pandemic levels.


"For the last 18 months we've had to make do with video calls, but there's no comparison with the opportunity of meeting a producer in person", agrees Donal Flynn, Food and Wine Buyer at Fallon & Byrne, Dublin. Having access to multiple exhibitors in one location allows us to have a much better visitor experience, but also to increase our product knowledge to maintain our position as a leader in selling quality food in Ireland”.


In addition to Europe, another region that will be well represented among the buyers at the event is the Gulf region. Anil Tillan, Procurement Executive Import Division of Safco International, Dubai, commented: "We have a lot of demand for Italian and European brands and TUTTOFOOD is an excellent opportunity both to meet those we already work with and to meet new ones. There are many sectors in which we are looking for new proposals: from mature and fresh cheeses to packaged foodstuffs and quality meats".


The safety of the visit will be guaranteed by the Safe Together protocol developed by Fiera Milano, which has already made it possible to successfully hold several events in attendance since the reopening of the fairs.